Google AI Overviews, ChatGPT Search, and Perplexity are reshaping where organic traffic comes from. Data, analysis, and 4 practical strategies to adapt before your traffic disappears.
GEO (Generative Engine Optimization) is the new frontier for search visibility. Learn how AI engines cite sources, why traditional SEO logic doesn't apply, and 5 practical strategies to get your brand cited by ChatGPT, Perplexity, and DeepSeek.
From keyword research to content optimization, technical SEO to AI search (GEO) — 6 practical ways AI transforms your SEO workflow, with real tools and prompts.
Two real builds, one head-to-head: the same B2B SaaS lead-gen site, built first on Lovable (1 day, 6 credits, gorgeous) and then on WordPress (5 days, ranked page 2 in 30 days). What I'd pick for what, and why the SEO content flywheel is WordPress's real moat.
Hundreds of sites already mention your brand by name. Almost none of them link to you. I pull 200 unlinked mentions a week from Ahrefs Content Explorer, let Claude triage + draft a personalized 3-sentence email for each, and ship 40 new backlinks a month without writing a single new piece of content.
A real funnel that turned 2,400 candidate keywords into 87 ranked targets — 22 of them top-10 within four months. The five filters, the Gemini classification prompt with explicit JSON output, the funnel math (2,400 → 480 → 280 → 140 → 100 → 87), and why trusting KD score alone is the most common way to waste six months.
A production n8n workflow that pulls decaying posts from GSC (Google Search Console, 谷歌站长工具), drafts a refresh brief, has ChatGPT write the update, validates the new draft, and ships it to the CMS — all in one loop. The full node map, the three prompts, the four validation gates, and the three failure modes that have actually cost me a post.
A 4-signal audit, a 50-page triage, and one Claude formula dragged down a Google Sheet — the boring spreadsheet work produced a 38% revenue lift, not the AI.
A 5-step Perplexity workflow that turns a single seed question into 200+ untapped long-tail topics — including the related-questions rail, Focus mode swaps, and source-list mining that your keyword tools can't replicate.
Google's second E in E-E-A-T is not a softer version of expertise — it is the deciding factor in 2025. A practical look at why credential-stacking no longer moves rankings, and what actually does.
Google AI Overviews now appear in roughly 15% of searches and serve 1.5 billion users monthly — eating clicks from #1 rankings. Here's a 7-step playbook to get cited, not just ranked, in 2025.
A 4-step workflow to use Google Search Console plus ChatGPT to spot pages that are cannibalizing each other, decide which to consolidate, redirect, or differentiate — before rankings slide.
